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Results For Category: Marketing

Realtor or FSBO

August 29, 2012 |  Article By :   | 

Want to put a SOLD sign on your home, should you choose a Realtor or FSBO (For Sale By Owner)? Use a Realtor! A new survey just out by HomeGain show that 66% of sellers using a Realtor sold their homes vs. just 30% of For Sale By Owner (FSBO) sellers! 22% of the FSBO sellers ended up using a Realtor and 55% of those homes then sold.  85% of all sellers, whether their home sold or not, would use a Realtor again. Seventy-one percent of FSBOs who managed to sell their homes on their own said they would try and sell their home on their own again. Realtor or FSBO – A Realtor knows the dynamics of the market and can better assist sellers in preparing to sell their home and determining the correct price.

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How Buyers Search For Homes

June 25, 2012 |  Article By :   | 

A frequent question that sellers ask is how buyers search for homes?  It used to be that you would find homes in the newspaper, in those free magazines at the supermarket or the gas station, Realtors has mls books the size of a jumbo telephone book and so on.  Now with the boom in technology, the whole method of searching for a home has changed.  The 2011 National Association of REALTORS® Profile of Home Buyers and Sellers found the following to be how buyers search for homes today:

Information sources used in home search:

  •     Internet: 88%
  •     Real estate agent: 87%
  •     Yard sign: 55%
  •     Open house: 45%
  •     Newspaper ad: 30%
  •     Home book or magazine: 19%


Remax Results Agents Are Number 1

June 13, 2012 |  Article By :   | 

Remax Results Agents Are Number 1!  The results of the RISMedia Power Broker prove once again that RE/MAX Results associates are among the most productive associates in the nation. RISMedia’s Power Broker Report compares the nation’s 1,000 top-producing brokerages based on total transaction sides reported by participating brokerages. An abbreviated version containing the top 300 brokerages was released in April. Among the top 20 brokerages, RE/MAX Results ranks number one in associate productivity.  Our associates’ success is the result of the industry-leading technology tools, ongoing training, and executive-level support they are provided.

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Edina Realty vs. Realtor.com

June 7, 2012 |  Article By : 

There has been a lot of controversy about Edina Realty pulling their listings off of several real estate sites such as Realtor.com.  This video will explain the decision starting from years ago when Realtor.com was just beginning through today.  It is very informative and really explains the issue clearly.